When Audiovisual Power Meets Territorial Vision
Netflix brings the global audiovisual impact.
Seville brings the political vision and a perfectly coordinated ecosystem where film commissions, institutions and elected officials work hand in hand.
Lorens brings the tools.
With Berlin and the Lady with an Ermine, Seville once again proves that film tourism is no longer improvised. It is built collectively, strategically and with long-term ambition.
While Netflix activates the emotional power of one of the world’s strongest audiovisual universes, the city transforms this visibility into a real cultural and tourism experience through dedicated routes, local mediation and on-the-ground storytelling.
Equipped with Lorens Toolkit, guides in Seville — particularly from AUITS, the city’s largest guide association — are now able to integrate film sequences directly into their visits, whether during official inauguration events with actors and production teams or within the future tourism experiences envisioned by the municipality.
A production.
A territory.
A mediation tool.
One complete and virtuous ecosystem, where every part of the wheel is finally turning together.
